Bread and Butter January 2012 – The Buyer Experience

We love Bread and Butter! Every year after Christmas when everyone else is feeling gloomy, Claire and I get all excited about the trip to Berlin where we see new and existing fashion brands showcased at the wonderful Bread And Butter trade show. It’s a great opportunity to catch up with familiar faces and meet tons of new ones too and this time we had the added bonus of our lovely colleague James’ company!

It’s an early start, heading off from Bristol, Heathrow bound, at the un-godly hour of 3am. A couple of bleary eyed hours later, we found ourselves seated ready for some top nosh breakfast at Gordon Ramsey’s Plane Food restaurant at terminal 5 (the best terminal by far). This always deserves a mention, my Eggs Florentine was a vision to behold and tasted pretty good too.

When we finally arrived in a rather nippy Berlin, we paid a visit to the trade show Premium first. This was a high-end fashion show where we picked up loads of details from potential new suppliers and brands with the aim to launch later this year. We caught up with the guys at Chaser LA and absolutely loved their new ranges, we now know whats coming in all the way up to July! Expect to see more distressing, ripped details, tie dye and fringing, perfect for this year’s 90’s trend. No pics allowed though, so you will just have to keep you ear close to the ground!

Then it was off to Bread and Butter which is housed in the magnificent (now de-funct) Templehof Airport. With all the original signs, luggage conveyor belts and check in desks intact, it really is a breathtaking venue.

Frantically weaving our way through the crowds, we got to drop by Chunk, Coloud and Worn By ‘s stands (as well as many more) where we got a sneak preview of the up-coming lines for 2012. And we can tell you, there is a lot to look forward to! We also spotted some exciting new brands here which we can’t wait to start working with this year.

And so, with throbbing feet and sack loads of catalogues we made our way back to the airport, snoozing our way back to good old Blighty.

xoxo

Bread and Butter Berlin 2012: Turn it up to 11!

I was lucky enough to attend the amazing Bread and Butter trade show last week. Based in Berlin, this ultra-inspiring event is like a big melting pot of brilliant brands, designers, fashion trends, glamour, catwalks and above all, creativity. Hosting thousands of visitors each season, we spotted some amazing examples of street style, design and just generally cool shizzle so we couldn’t resist sharing.  Check out some of my favourite snaps of the day below….

The event took place in the old Berlin Templehof airport meaning the entrance looked fab with check in desks, retro airport signage and goodie bags and guides rotating on a luggage conveyor belt. It gave us loads to look at before we had even entered the venue!

Here’s a little overview of some of the stalls, as you can see everything was crammed in meaning there was so much to see and do.

The amazing Tommy Hilfiger don’t do things by half – check out their huge stand which came complete with a proper ice rink complete, topped off with tonnes of model penguins. Amazing.


One of our fave headphones brand, Coloud, had a whole wall of fab new colours.  Tomato flavoured for me please!

We loved seeing the new Worn By collection.  There’s so many great new tees to look forward to, especially if you’re a Beatles fan!

These awesome hats were designed by the team at New Era, each one has bags of character and would require a brave person to go around wearing one!  My personal favourite is the amazing typewriter styled one.

Clothing brand Diksi put together a very chic Japanese style arrangement, we loved the authentic looking umbrellas and fans.

Lee Cooper had the right idea, their stall was set up to resemble an old fashioned English pub.  There were fruit machines, a dartboard and even a barmaid serving pints of beer while you browsed the clothing!

A great find for me was this fab stall that had a big selection of cool vinyl toys including some brand new Qees and Domus, perfect clutter for any stylish home!

Check out these super-sized speakers, can you imagine rocking out next to these!?

Kangaroo’s way of displaying their new range of shoes was certainly unique…  Maybe not the most hygenic, but we loved the look of it!

We had such an inspiring day at Bread and Butter, not only was there a huge amount of great new clothing and accessories from a massive amount of fab brands and labels.  But there was so much thought and care put into the way the stalls were laid out, it was a load of fun to wonder through.  You guys have tons of brand new goodies to look forward to this year!