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March 26th 2024

Celebrating 50 Years of Hello Kitty With Our Adorable New Clothing!

Can you believe it? This iconic little feline has been stealing hearts and spreading joy for five whole decades, and she doesn't look a day over 8 too!

Something totally worth celebrating in true TruffleShuffle style... purring with glee to reveal our exclusive new Hello Kitty clothing!

Since her debut in 1974, Hello Kitty has captured the imaginations of millions around the globe. With her sweet smile, adorable bow, and signature pink hue, she's become so much more than just a character,  she's a symbol of love, friendship, and all things cute!

From her humble beginnings in Japan to her world domination in pop culture, Hello Kitty has truly earned her place in our hearts as the ultimate kawaii queen!

Join us in celebrating in style because we're thrilled to finally launch our brand new and super-exclusive collection of official Hello Kitty T-shirts and sweaters!

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January 2nd 2023

10 Totally Kawaii Things To Make Your Life A Whole Lot Cuter

Hey cuties! Whether you're on the lookout for the most adorable, squishable fun kawaii clothing, gifts and accessories or perhaps you're just looking for even more ways to show your love for your favourite characters, we've totally got you covered with our collection of anime clothing and more!

Picking out some of our most loveable styles for that perfect kawaii style including Hello Kitty bags, My Little Pony clothing, Sailor Moon mugs and anime gifts, add heaps of cuteness to your style with our latest Kawaii gifts and accessories!

Loungefly Sanrio Hello Kitty and Friends Carnival Mini Backpack

Bringing you all of fun of the carnival, this Japanese cartoon favourite and her friends are along for the adventure with this adorable Hello Kitty Carnival backpack from Loungefly.

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June 22nd 2021

Many Hoppy Returns! Celebrate Miffy's Birthday With Our Exclusive New Clothing!

Miffy may look as young as ever, but she’s celebrating her 66th birthday this week and we’re celebrating with a brand new collection inspired by her timeless style.

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Just "two dots and a little cross”, the face of Miffy is beloved by millions around the world and has been entrancing kids and grownups alike ever since her first appearance in 1953.

Our newest Miffy clothing designs celebrate her instantly recognisable style, featuring the legendary Dick Bruna's trademark bold outlines and bright primary colours.

Queen Miffy Purple Marl Fitted T-Shirt

If Miffy is Queen of your heart, you'll adore this classic Queen Miffy Purple Marl Fitted T-Shirt featuring a royally gorgeous print of the little Dutch rabbit first drawn by Dick Bruna over 65 years ago.

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March 11th 2020

Line Friends Are Here! New Clothing & Accessories

Serving up some steaming hot kawaii style, we've launched some super cute new Line Friends TShirts and gifts onto the site and boy is it some of the coolest stuff ever!

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For those not in the know, Line Friends was created by South Korean designer Kang Byeong Mok (also known as 'Mogi') back in 2011.

Taking the Japanese Kawaii culture by storm, Line Friends quickly became some of the most-adored characters and they've sure got us hooked!

Featuring the best-loved faces, our cute new collection of Line Friends TShirts from Recovered and gifts and accessories are sure to grab plenty of attention from fellow fans.

Check out some of our new collection!

Line Friends Hello Off White Slub T-Shirt

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January 23rd 2019

TruffleShuffle X Japan: Our Top Kawaii Clothing and Accessories!

If there's one thing we can say with certainty here at Truffle Towers, it's that Kawaii clothing and accessories have totally taken the site by storm and is shaping up to become a bigger deal than ever!

Over the last year, maybe even more, we've been slowly adding to our collection of Japanese Kawaii inspired designs including some exclusive Studio Ghibli clothing and super popular Polly Pocket bags and accessories. These have all quickly become some of our most-loved items and we're sure they will be around for a long while yet!

Not in the loop? Originating from Japan, Kawaii (translated as 'cute' in Japanese) is a style that follows strong themes from anime and manga and is typically styled as bright, pastel colours promoting innocence and being totally loveable. What's not to love about that?

Getting ourselves totally stuck into this cult sensation, we've created and collected some totally stunning Kawaii merchandise including some of our top picks below. Take a peep!

Purple Polly Pocket Heart and Bow Cross Body Bag

Ticking all kinds of kawaii boxes is our stunning Purple Polly Pocket Heart and Bow Cross Body Bag. Packed with details and nostalgia, it's sure to become a real fave of any 90s lover.

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March 8th 2016

Exclusive New Gudetama X TruffleShuffle Goodies Now In + Giveaway!

Meet Gudetama, (pronounced goo-deh-tah-mah,) the latest character to join the Sanrio family!

His name is a play on “gude-gude,” which means lazy and “tamago,” or egg in Japanese and sure enough, Gudetama is an egg who, well… seems to lack the energy to do anything much at all. He's whiny, always has a face of despair and can usually be found sleeping in his shell, curled up in a bacon blanket or taking a nap on a bed of rice. Talk about living the dream!

Already a huge fan favourite around the world, we're so excited to share our brand new range of merchandise inspired by this deliciously downbeat role model. Because there's a little bit of Gudetama in all of us right?

Inspired by the lazy eggs trademark poses and ultra lazy approach to life, our range of clothing, mugs, bags and homewares are the perfect way to add a touch of Kawaii cool to your daily life. Our Ladies Gudetama Panels Jumper has already been spotted on the awesome Marzia Bisognin (itsmarziapie!)

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