So who’s seen the new Müller ad? It’s RETROTASTIC!
The company responsible for this advert is Studio TRI. These guys are also responsible for other great ads such as John Lewis’ ‘Never Knowingly Undersold’ TV Advert, Yeo Valley’s The Churned ‘Forever’ X Factor Advert and my current favourite ad the Walls Talking Dog – “Garage” Advert. All of them completely random, but all of them create great talking points.
Anyway, back to the new Müller ad…..
An advert that starts out with K.I.T.T from Knight Rider is 100% bound to capture my attention. But I never expected the ad to contain quite so many cult cartoon characters. Yogi bear is the second surprise in the ad (but sadly lacking a Boo-boo bear), but just as you’re trying to figure the link between Knight Rider and Yogi Bear a whole host of boring business men are being turned into Mr Men and Little Miss characters??!?!? The screen is literally bursting with retro cartoon characters!! I counted 19 Mr Men and Little Miss characters, see if you can find more. The ad starts to take a slightly darker turn and needs saving… Who could possibly save the day? Muttley from Wacky Races of course!
To say this ad left me a little shocked and surprised would be an understatement and I don’t really care about the what’s, where’s and why’s of this advert and its links to yoghurt but all I know is I like it.
So may I thank Müller and Studio TRI for creating adverts I genuinely enjoy.
Here’s the ad in question, enjoy….
P.S – After watching this, if you feel the need to pick up some Knight Rider, Mr Men, Little Miss or Wacky Races goodies you know where to go. Go on, you know you want to….. 😉