Posts  >  Tag: Worn By

We love Bread and Butter! Every year after Christmas when everyone else is feeling gloomy, Claire and I get all excited about the trip to Berlin where we see new and existing fashion brands showcased at the wonderful Bread And Butter trade show. It's a great opportunity to catch up with familiar faces and meet tons of new ones too and this time we had the added bonus of our lovely colleague James' company!

It's an early start, heading off from Bristol, Heathrow bound, at the un-godly hour of 3am. A couple of bleary eyed hours later, we found ourselves seated ready for some top nosh breakfast at Gordon Ramsey's Plane Food restaurant at terminal 5 (the best terminal by far). This always deserves a mention, my Eggs Florentine was a vision to behold and tasted pretty good too.

When we finally arrived in a rather nippy Berlin, we paid a visit to the trade show Premium first. This was a high-end fashion show where we picked up loads of details from potential new suppliers and brands with the aim to launch later this year. We caught up with the guys at Chaser LA and absolutely loved their new ranges, we now know whats coming in all the way up to July! Expect to see more distressing, ripped details, tie dye and fringing, perfect for this year's 90's trend. No pics allowed though, so you will just have to keep you ear close to the ground!

Then it was off to Bread and Butter which is housed in the magnificent (now de-funct) Templehof Airport. With all the original signs, luggage conveyor belts and check in desks intact, it really is a breathtaking venue.

Frantically weaving our way through the crowds, we got to drop by Chunk, Coloud and Worn By 's stands (as well as many more) where we got a sneak preview of the up-coming lines for 2012. And we can tell you, there is a lot to look forward to! We also spotted some exciting new brands here which we can't wait to start working with this year.

Continue Reading

I was lucky enough to attend the amazing Bread and Butter trade show last week. Based in Berlin, this ultra-inspiring event is like a big melting pot of brilliant brands, designers, fashion trends, glamour, catwalks and above all, creativity. Hosting thousands of visitors each season, we spotted some amazing examples of street style, design and just generally cool shizzle so we couldn’t resist sharing.  Check out some of my favourite snaps of the day below….

The event took place in the old Berlin Templehof airport meaning the entrance looked fab with check in desks, retro airport signage and goodie bags and guides rotating on a luggage conveyor belt. It gave us loads to look at before we had even entered the venue!

Here's a little overview of some of the stalls, as you can see everything was crammed in meaning there was so much to see and do.

The amazing Tommy Hilfiger don’t do things by half – check out their huge stand which came complete with a proper ice rink complete, topped off with tonnes of model penguins. Amazing.

Continue Reading

Maroon 5 frontman, Adam Levine has become the latest rock n roll icon to wear the iconic Men's Who The Fuck Is Mick Jagger T-Shirt from Worn By in their new video, Moves Like Jagger.

Keith Richards first donned this provocative t-shirt in 1975 for the Rolling Stones Tour of the Americas and Mick's stylist Pierre Laroche also wore the t-shirt on the same tour so it's now become something of a legend and the perfect fit for Maroon 5's new Jagger tribute tune.

The Jonas Åkerlund-directed vid  opens with classic footage of Jagger, during which a reporter asks the iconic Rolling Stones frontman how long he plans to make music.

"I don't know. I never thought I'd be doing it for two years even," a young Jagger says, as the opening whistles of the Maroon 5 song kick in, throughout which a slew of Jagger look-alikes are shown dancing up to a central microphone, interlaced with archival footage of Jagger himself and shots of band members James Valentine, Jesse Carmichael, Michael Madden and Matt Flynn rocking out on their instruments.

Check it out below and keep your eyes peeled for our Who The Fuck Is Mick Jagger T-Shirt Levine and several extras sport at various moments in the clip.....

Men's Keith Richards Who The Fuck Is Mick Jagger T-Shirt

from Worn By

Continue Reading